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About Acupuncture Practice Insights

Acupuncture Practice Insights is the brainchild of Lynn Jaffee, a licensed acupuncturist, author, and public speaker. Lynn’s vision is to provide information that will help you build your acupuncture practice in a way that feels genuine and comfortable.

However you define success, whether it's measured in the number of patients per week, net income, or work/life balance, you should be able to work in a profession that you love, make a living, and not burn out. At Acupuncture Practice Insights, you'll find articles, tips, and support that will help you grow your practice, find success, and enjoy the process.

Want more information on acupuncture, Chinese medicine, and your health? Then head on over to...

Acupuncture Health Insights

simple steps book

The pamphlets in your waiting room are a good start, but some patients want more--and the more they know, the more they will talk about acupuncture and your services.

Now you can offer your patients a plain explanation of Chinese medicine through Simple Steps: The Chinese Way to Better Health. Written by acupuncturist Lynn Jaffee, this short and easy-to-read book offers a clear and understandable description of Chinese medicine with assessments, steps for self-care, and answers to common questions about acupuncture.

Internal and External Acupuncture Marketing

Minneapolis acupuncture clinic

A few weeks ago, I spent some time looking at how my acupuncture practice was doing for the first six months of this year. One piece of information that I always look at is how new patients found their way into my practice. I discovered that almost half of my new patients had found me from our website and the other half were referrals from existing patients. To me, this is a good thing. It tells me that there is a balance between my . . . → Read More: Internal and External Acupuncture Marketing


A couple of months ago my acupuncture practice partner Shelley and I got a letter in the mail from Getty Images. Getty is a worldwide company that represents photographers in the sale and use of their work. Their letter essentially said that they held the license on one of the photos on our website, for which we had not paid. They told us to take it down. They also told us that we owed them quite a bit of money for the use of . . . → Read More: Busted!