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About Acupuncture Practice Insights

Acupuncture Practice Insights is the brainchild of Lynn Jaffee, a licensed acupuncturist, author, and public speaker. Lynn’s vision is to provide information that will help you build your acupuncture practice in a way that feels genuine and comfortable.

However you define success, whether it's measured in the number of patients per week, net income, or work/life balance, you should be able to work in a profession that you love, make a living, and not burn out. At Acupuncture Practice Insights, you'll find articles, tips, and support that will help you grow your practice, find success, and enjoy the process.


Want more information on acupuncture, Chinese medicine, and your health? Then head on over to...

Acupuncture Health Insights

simple steps book

The pamphlets in your waiting room are a good start, but some patients want more--and the more they know, the more they will talk about acupuncture and your services.

Now you can offer your patients a plain explanation of Chinese medicine through Simple Steps: The Chinese Way to Better Health. Written by acupuncturist Lynn Jaffee, this short and easy-to-read book offers a clear and understandable description of Chinese medicine with assessments, steps for self-care, and answers to common questions about acupuncture.

Seasonal Slumps

It seems to happen every June, just after Memorial Day. I’ve been crazy, can’t-get-another-patient-in kind of busy. Then around the first or second week of June, my appointment book goes on a diet. My patients are on vacation, their kids are home from school, or they’re playing outside. Whatever the reason, my patients aren’t looking for acupuncture, and my volume drops.

I’ve gotten used to this pattern, and come to expect it. However, when I was a new practitioner, it kind of freaked me . . . → Read More: Overcoming Seasonal Slumps

Do You Need an Elevator Speech?

When I first began to practice acupuncture, one of the nuggets of advice I received from several quarters was that I would need to develop an elevator speech.  You know, that mini sales pitch that can be delivered in the time it takes to ride in an elevator that describes me and what I do.  So I developed my elevator speech; I crafted a brilliant, slightly witty play on words that supposedly told the world about what a fabulous acupuncturist I am. 

Not long . . . → Read More: Do You Need an Elevator Speech?