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About Acupuncture Practice Insights

Acupuncture Practice Insights is the brainchild of Lynn Jaffee, a licensed acupuncturist, author, and public speaker. Lynn’s vision is to provide information that will help you build your acupuncture practice in a way that feels genuine and comfortable.

However you define success, whether it's measured in the number of patients per week, net income, or work/life balance, you should be able to work in a profession that you love, make a living, and not burn out. At Acupuncture Practice Insights, you'll find articles, tips, and support that will help you grow your practice, find success, and enjoy the process.


Want more information on acupuncture, Chinese medicine, and your health? Then head on over to...

Acupuncture Health Insights

simple steps book

The pamphlets in your waiting room are a good start, but some patients want more--and the more they know, the more they will talk about acupuncture and your services.

Now you can offer your patients a plain explanation of Chinese medicine through Simple Steps: The Chinese Way to Better Health. Written by acupuncturist Lynn Jaffee, this short and easy-to-read book offers a clear and understandable description of Chinese medicine with assessments, steps for self-care, and answers to common questions about acupuncture.

Be Memorable

 This past week I had a little mishap at the grocery store. Actually, it was outside the grocery store, but definitely a mishap. I had just finished a fairly hefty shopping trip at Trader Joe’s. I had paid, and was wheeling my four (recycled) bags of groceries to the car. My son was with me, and occasionally the perfect gentleman, he was pushing the cart.

As we crossed the parking lot, the front end of our shopping cart was swallowed up by a large . . . → Read More: Be Memorable

Use Your Story to Build Your Brand

As an acupuncturist, I am frequently asked how I came to have this somewhat unusual occupation. My patients and the people I meet want to know why I chose acupuncture. I have come to realize that every time this question comes up, I am being presented with a huge opportunity.

When I’m asked how I came to be an acupuncturist, I am really being asked for my creation story. Essentially, my  creation story encompasses much more than why I chose to be an acupuncturist.

Not . . . → Read More: Use Your Story to Build Your Brand